Humanity continually pushes its boundaries, constantly striving to go further. In our industry, both raw material producers and end product developers work tirelessly to delay, improve, or even prevent the visible effects of aging. While some refer to this pursuit as “anti-aging,” we prefer the term “well-aging,” which captures a more holistic approach to aging gracefully. However, as humans naturally seek to go beyond the present, the focus on longevity has grown, leading many to ponder the possibility of immortality within the context of anti-aging. “But in an entropic universe, where disorder and decay are inevitable, is the expectation of immortality realistic? What exactly is entropy, and how does it shape our understanding of longevity and aging (maybe life)? How should we interpret skin aging through these lenses? What is skin aging? And aging?”.

If these questions resonate with you, you’re in the right place. In this month’s edition of NORMAG, we dive deep into these topics, exploring the complex relationship between entropy, longevity, and aging by understanding the skin-aging biology. Let’s begin this enlightening journey together.